4 Comments

Given the activity reddit has, it has more knowledge about what communities we might find useful. 2020 saw a rise in use of group/community based interactions in everyone's life - nextdoor, Facebook Groups, whatsapp groups, and reddit got a lot of push as well. Though the problem is as Reddit tries too hard (shown by the notifications and constantly recommending you something), it has a hard time retaining users. 430M MAUs is the Dec 19 number. In Oct 20, they announced DAUs at 52M. 52/430 looks really bad in terms of stickiness, not even accounting for the increased MAUs in 10 months. Any theories on that? (also, they have strong SEO so a lot of traffic from Google. Infact Google search for reddit threads is more efficient than reddit search)

While the overall usage is high, and they have a basic product that works, I think none of the things they have added in the last few months increased or decreased my activity. The communities that work are of two kinds - where there is news everyday (r/wsb) or where there are stories to tell. First kind almost always has a set narrative and group think. Works spectacularly well though. Just a bit disappointed that while they changed the layout, the ux leaves a lot to be desired.

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Given the activity reddit has, it has more knowledge about what communities we might find useful. 2020 saw a rise in use of group/community based interactions in everyone's life - nextdoor, Facebook Groups, whatsapp groups, and reddit got a lot of push as well. Though the problem is as Reddit tries too hard (shown by the notifications and constantly recommending you something), it has a hard time retaining users. 430M MAUs is the Dec 19 number. In Oct 20, they announced DAUs at 52M. 52/430 looks really bad in terms of stickiness, not even accounting for the increased MAUs in 10 months. Any theories on that? (also, they have strong SEO so a lot of traffic from Google. Infact Google search for reddit threads is more efficient than reddit search)

While the overall usage is high, and they have a basic product that works, I think none of the things they have added in the last few months increased or decreased my activity. The communities that work are of two kinds - where there is news everyday (r/wsb) or where there are stories to tell. First kind almost always has a set narrative and group think. Works spectacularly well though. Just a bit disappointed that while they changed the layout, the ux leaves a lot to be desired.

Expand full comment

Given the activity reddit has, it has more knowledge about what communities we might find useful. 2020 saw a rise in use of group/community based interactions in everyone's life - nextdoor, Facebook Groups, whatsapp groups, and reddit got a lot of push as well. Though the problem is as Reddit tries too hard (shown by the notifications and constantly recommending you something), it has a hard time retaining users. 430M MAUs is the Dec 19 number. In Oct 20, they announced DAUs at 52M. 52/430 looks really bad in terms of stickiness, not even accounting for the increased MAUs in 10 months. Any theories on that? (also, they have strong SEO so a lot of traffic from Google. Infact Google search for reddit threads is more efficient than reddit search)

While the overall usage is high, and they have a basic product that works, I think none of the things they have added in the last few months increased or decreased my activity. The communities that work are of two kinds - where there is news everyday (r/wsb) or where there are stories to tell. First kind almost always has a set narrative and group think. Works spectacularly well though. Just a bit disappointed that while they changed the layout, the ux leaves a lot to be desired.

Expand full comment